New California law will penalize influencers who don’t disclose political ads
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What's this about?
The new legislation adds teeth to disclosure requirements for online influencers who are paid to post about politics.
The one-panel cartoon
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Caption: 'Influencers with cameras, the new law watches over you.'
Read the full 3-panel strip
Based on the original story on techcrunch.com.
Editor's note
This new California law underscores the importance of transparency in political discourse, especially in the digital realm where influencers can sway public opinion. Ensuring that these voices are held accountable is crucial for maintaining a healthy and informed electorate.
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Read the script
Panel 1
Alex, wearing a lab coat, stands in front of a chalkboard filled with political cartoons. Alex holds a smartphone in one hand, looking at a screen. Sam stands beside Alex, looking on with a raised eyebrow.
Alex: According to the new law, Sam, you could face legal troubles if you don’t disclose that you paid me to draw these political cartoons. Isn’t that a relief?
Sam: For my peace of mind, Alex? No, thanks. I think I’ll stick to those dry wit jokes for now. Better to be safe than disclose.
Panel 2
Alex, now using a laptop, is writing a social media post. Robin, a chaotic figure, is standing next to Alex, clapping and cheering.
Robin: Great minds think alike, Alex! But hey, at least you’re ahead of the game. No need to worry about any fines. You’re already disclosing your paid posts.
Alex: Well, that’s one less worry. But I still think it’s important to remind my followers who is putting in the work.
Panel 3
Alex is standing next to Sam, both looking thoughtful. Alex and Sam nod in agreement, smiling.
Sam: So, Alex, are we going to start using this new law as a way to distinguish our political cartoons from your more creative posts? Because I’m up for it.
Alex: And I’m up for that, Sam. Let’s do this and set an example for the whole influencer community. It’s a win-win, I think.
Robin: I’m cheering for you two. Let’s make it a party, Alex. Everyone disclose!
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